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Reading Time: 7 minutes Instant Messaging (IM) is an integral part of our everyday lives, even more, due to the COVID-19 pandemic. IM brings us closer together by allowing us to connect and collaborate with people regardless of their location and helps centralise the conversation for quick reference. A brief history of Instant Messaging IM made a name for itself in November 1996 when Mirabilis launched ICQ, a free IM platform available to the public. Remember, this was released in a time before smartphones and mobile apps. ICQ was a software application that you needed to install on your personal computer, laying the foundation…

Is Nextcloud the Best Zoom Alternative in 2022?

Reading Time: 7 minutes Nextcloud Vs Zoom Vs Microsoft Teams In 2021, webcam’s were one of the most sought after tech items. You would probably have had better luck climbing Mount Everest without an oxygen tank. Video conferencing experienced a surge in demand. In a world of self-isolation, it became the most critical tool for most businesses to survive the pandemic. In Australia, restrictions have eased, and many workers have returned to the workplace and joined their fellow staff members in the physical realm. However, many people (like me) are reluctant to go back into the office full time. Not for fears of catching…

Introduction to Odoo – the best Enterprise Resource Planning software?

Reading Time: 6 minutes Enterprise Resource Planning (ERP) Software You may have heard three letters “ERP” being thrown around by a large number of companies, all offering different solutions. Enterprise Resource Planning (ERP) encompasses a wide variety of business functions and can quickly become an area of confusion for most businesses. To keep things simple, an ERP solution is a solution that allows you to integrate your businesses processes inside of one platform. For example; your CRM, email marketing, and accounting platform all operating inside one piece of software – these are only a few examples. Many ERP solutions offer a much larger number…

Odoo Open Source CRM

Reading Time: 6 minutes Odoo Customer Relationship Management (CRM) Customer Relationship Management (CRM) software is designed to simplify and improve interaction with your customers. As the name implies, everyone inside your organisation will have access to the CRM allowing them to better manage the relationship and keep track of potential sales, leads and opportunities. There are many options available, some free and some paid, it can be hard to know which one to choose and how to get started. We are going to give you an overview and our initial thoughts on Odoo’s CRM. As we found it to be incredibly simple yet deceivingly…

Odoo Email Marketing

Reading Time: 5 minutes Email Marketing Email marketing is one of the best marketing tools for generating ROI, this has been the case for the past ten years. On average, every dollar spent on email marketing generates $38 in ROI. With an abundance of different marketing strategies available from a plethora of “marketing gurus” one thing we can all agree on is that email marketing is the foundation on which you need to build your marketing strategy. Having a solid strategy in place is crucial to your success when utilising digital marketing. There are so many different tools and platforms available. If you are…

Odoo Community vs Enterprise

Reading Time: 6 minutes Odoo Community Edition vs Enterprise Odoo is an all-inclusive open source solution for enterprise resource planning (ERP) its designed for businesses of any size and can be configured and customized to suit all your business needs. If you’re looking for a better overview of Odoo check out Introduction To Odoo ERP. Odoo offers two versions: • Odoo Community (free/open source) • Odoo Enterprise (paid license closed source) With an abundance of features to choose from and the options of a paid enterprise version thrown in the mix, it’s crucial to understand precisely what systems and processes your business requires. What…

Why Open Source Is Good For Business

Reading Time: 13 minutes Many of the world’s largest companies are adapting their business models to include the latest Open Sourced technologies; this is a colossal shift from the commercial closed source model of the past. Industry titans like Microsoft are quickly adopting Open Source technologies, providing Open Source styled utilities within Windows to entice Linux users to Microsoft. Here are the reasons why open source is good for business: Support Security Cost Flexibility and Customizability Continuity Legal Freedom Quality Speed 69% of IT leaders claim that Open Source is an integral part of their organisation’s overall IT infrastructure. ‘IT infrastructure’ is a combination…

Best CRM Software in Australia for 2022

Reading Time: 8 minutes The numbers don’t lie. Realising the potential benefits, Australian businesses invested more than $2.3bn in CRMs in 2018 alone. This is a global phenomenon, with over 91% of companies with more than 11 employees now using a CRM. The gold rush for CRM software in Australia and abroad is…

WordPress Web Hosting in Australia – Why it’s essential

Reading Time: 6 minutes What is Web Hosting? The short version – Web hosting is a service provided by a hosting provider that allows businesses or individuals to publish their website and content on the internet. Many content management systems (like Wix & Squarespace) provide their own managed hosting services, while the likes…

Managed WordPress Hosting Australia

Reading Time: 5 minutes As of 2021, WordPress powers 39.6% of the internet and is the most popular platform for building websites in the world. Major brands such as Mercedes-Benz and The Walt Disney Company are using WordPress to run their websites. Don’t let these prestigious companies scare you off. Yes, WordPress can…

Cheap Email Hosting in Australia

Reading Time: 5 minutes When we see the words CHEAP plastered across a product or service, we often write it off as low quality. The first Pineapple brought back to Europe sold for $7,500. Temples were built to honour this illustrious fruit, and it was so exclusive that only royalty could afford to…

Alternatives to Microsoft Office 365

Reading Time: 3 minutes Microsoft Office 365 Alternatives Microsoft has the biggest name in the business, especially when it comes to the Office productivity suite. With over 180 million monthly users it is hard to argue that Microsoft is a dominating force in the industry. The good news is that Office 365 is…

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