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social media vs blogging for business

Can your business be successful without social media?

By Kendall King | April 30, 2021

Reading Time: 4 minutes 3.96 billion people use social media. That’s over 50% of the world’s population (https://backlinko.com/social-media-users). Social media platforms like Facebook and Instagram produce the same dopamine-inducing effects caused by recreational drugs and gambling. If you scroll through Facebook or Instagram, it is one artificially staged illusion after another. Users are not primarily addicted to social media for the content. They are addicted to the positive social feedback they receive on their posts. Social media is a self-indulgent pastime. Social media Vs Blogging Many small businesses and start-ups use social media exclusively to run their business due to convenience and cost. If…

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start a blog

A blog on how to start a blog

By Kendall King | February 10, 2021

Reading Time: 5 minutes How to Start a Blog in Australia in 2021 Blogs have been around since 1994, and they were initially used as an online diary to share stories about daily life. Today, blogging has become a platform where businesses can share their views and educate their readers on topics specific to their industry. Blogs make businesses more personable and can connect brands to existing and potential clients. If you are successful, a blog can also boost your website traffic and generate quality sales leads. Is it worth starting a blog in 2021? I have made an exciting and rewarding career as…

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